The Shade Room

The Shade Room

#170 by audience

American media company

Social reach

Audience Snapshot

Platform share Current snapshot
33.2MTotal
Category average4.4M
Compared with average+648%
Overall rank#170
Online News rank#1
Audience standingTop 0.6%
Profile views · 30 days1

Audience figures are public-data snapshots. Profile interest reflects visits on VerifiedCelebs.

Interactive matchup

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See how audiences compare across every tracked platform.

The Shade Room
Online News

The Shade Room

Not listed · #170 overall

Clouds FM
Online News

Clouds FM

Not listed · #724 overall

33.2M Combined audience 14.5M
28.2M Instagram 9.5M
954.0K X 1.9M
3.3M TikTok 1.5M
782.0K YouTube 1.5M
Open Clouds FM’s full profile →
Why they are known

Profile Overview

The Shade Room (TSR) is a media company, founded by Angelica Nwandu in March 2014. Instagram-based, The Shade Room offers celebrity and trending news on an hourly basis, predominantly within the African American community; The New York Times called it the "TMZ of Instagram". "Shade" in this case refers to a slang term for quips or wisecracks, especially those made with the intent of debasing their target(s).

Calculated from current profile data

Audience Facts

Instagram is the largest tracked social platform, with 28.2M followers.

This profile ranks #170 of 26479 trusted profiles by combined tracked audience.

The Shade Room ranks #1 of 55 tracked online news profiles by social audience.

These facts are calculated from structured profile and audience data. They are not copied from another trivia directory.

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